PRIVACY POLICY
For: Asertivo
Website: asertivo.digital
Last Updated: May 13, 2026
1. Introduction
This Privacy Policy explains how Asertivo, a trading brand operated by Bulplast 7273 LTD (“Company”, “we”, “us”, or “our”), collects, uses, stores, and protects personal data when you visit or interact with our website.
We are committed to protecting your privacy and complying with applicable data protection laws, including the General Data Protection Regulation (GDPR).
2. Company Information
Legal Operator: Bulplast 7273 LTD
VAT Number: BG204328997
Address: Rayko Blaskov 9, Varna, Bulgaria
Email: contact@asertivo.digital
Asertivo is a trading brand operated by Bulplast 7273 LTD.
3. Information We Collect
We may collect the following personal information:
- Full name
- Email address
- Information voluntarily submitted through contact forms
- IP address
- Browser type and device information
- Website usage and analytics data
- Cookie identifiers
We only collect information that is necessary for communication, analytics, website functionality, and business purposes.
4. How We Collect Data
We collect information through:
- Contact forms
- Cookies and tracking technologies
- Google Analytics
- Meta/Facebook Pixel
- Embedded YouTube videos
- Website server logs
5. Legal Basis for Processing
Under GDPR, we process personal data based on:
- Your consent
- Legitimate business interests
- Performance of pre-contractual business communications
- Compliance with legal obligations
6. How We Use Your Information
We may use collected information to:
- Respond to inquiries
- Provide information about our services
- Improve website performance
- Analyze website traffic and visitor behavior
- Protect website security
- Conduct marketing and advertising activities
- Retarget advertising audiences through Meta platforms
7. Cookies and Tracking Technologies
Our website uses cookies and similar technologies for:
- Essential website functionality
- Analytics
- Marketing and advertising
- Embedded media functionality
Non-essential cookies, including analytics and marketing cookies, are only activated after user consent through our cookie banner.
You may withdraw your consent at any time through the cookie preferences settings.
8. Third-Party Services
We may use the following third-party services:
- Google Analytics
- Meta/Facebook Pixel
- YouTube embedded content
- WordPress technologies and plugins
These providers may process data outside the European Economic Area (EEA).
9. International Data Transfers
Some third-party providers may process data on servers located outside the EEA, including the United States.
Where required, we rely on appropriate safeguards such as Standard Contractual Clauses (SCCs) approved by the European Commission.
10. Data Retention
We retain personal data only for as long as necessary for legitimate business or legal purposes.
Contact inquiries may be retained for administrative and communication purposes.
Analytics data may be retained according to the settings configured within third-party analytics platforms.
11. Your GDPR Rights
Under GDPR, you may have the right to:
- Access your personal data
- Correct inaccurate information
- Request deletion of your data
- Restrict processing
- Object to processing
- Withdraw consent
- Request data portability
- Lodge a complaint with a supervisory authority
To exercise your rights, contact:
contact@asertivo.digital
12. Security Measures
We implement reasonable technical and organizational measures to protect personal information against unauthorized access, misuse, disclosure, or loss.
However, no online transmission or storage system can be guaranteed as completely secure.
13. Third-Party Links
Our website may contain links to third-party websites and social media platforms.
We are not responsible for the privacy practices or content of external websites.
14. Children’s Privacy
This website is not directed toward children under the age of 18, and we do not knowingly collect personal data from minors.
15. Changes to This Policy
We reserve the right to modify this Privacy Policy at any time.
Updates become effective immediately upon publication on this website.
16. Governing Law
This Privacy Policy shall be governed by the laws of Bulgaria.